Confronting Coronavirus Webinar: Crisis Communication and Marketing Expert Insights

This free HSMAI webinar will provide hospitality professionals with insights on PR, communications, and finding opportunities in today’s challenging environment as coronavirus continues to impact the industry. 

HSMAI President & CEO Bob Gilbert will interview Chris Davidson, EVP, Insights & Strategy, MMGY Global; and Laura Guitar, EVP + Partner, rbb Communications on best practices and perspectives gleaned from communications with their clients.

Thursday, March 12th, 2020
3PM – 3:30PM EST

Registration limited to the first 500 registrants.



SPEAKER SPOTLIGHT

Chris Davidson, EVP, Insights & Strategy
MMGY

Chris Davidson oversees MMGY Global’s travel insights and strategy division. He is responsible for the agency’s portfolio of syndicated and custom research products, including its Portrait of American Travelers® series and its DK Shifflet suite of travel performance products. He also directs the organization’s substantial investment in travel intelligence and how it fuels marketing strategies that drive results.

Chris has 25 years of experience in market research, strategic planning, brand strategy and integrated marketing communications. Prior to joining MMGY, he was a senior executive with Caesar’s Entertainment at both the corporate and property management levels.  ,, During his tenure at MMGY, Chris has had the pleasure of working with industry leaders in travel and tourism, including Tourism Vancouver, Choice Hotels, Omni Hotels & Resorts, Colonial Williamsburg Foundation, Monte Carlo Resort & Casino, Niagara Falls USA and SeaWorld Parks. He is also a recognized speaker at numerous industry conferences and events each year.

Laura Guitar, EVP + Partner
rbb Communications

Laura Guitar leads Reputation & Risk Advisors, a division of rbb Communications, focusing on issues, crisis and reputation management. Her experience includes strategic communications programming, crisis preparedness planning, issue-oriented campaigns, litigation communications, and programs to mitigate risk and reputational impact including during M&A transactions. Laura is specifically focused on mitigating digital and social reputation impacts associated with major brands, corporations, and high-profile individuals.

Her experience includes participation as a member of Delta Airlines’ national crisis response team, crisis support for one of the largest independent retailers of wine & spirits in the US and on-call counsel for the world’s largest fast-food restaurant franchise. Laura has served clients including the Walt Disney Company, Publix, GE Healthcare, the Chinese Ministry of Rail, the University of Florida and multiple health care systems. A graduate of Rollins College, Laura has been recognized for her professional accomplishments and volunteer efforts with a variety of industry and community awards.

Confronting Coronavirus Webinar: Pricing Psychology in Challenging Times

This free HSMAI webinar will provide revenue optimization, sales, and marketing professionals with insights on pricing decision making in today’s challenging environment as coronavirus continues to impact the industry.

Tuesday, March 10th, 2020
1PM – 1:30PM EST

Registration limited to the first 500 registrants. Registrants agree to abide by HSMAI’s antitrust guidelines.



SPEAKER SPOTLIGHT

Carter Wilson, ISHC
SVP, Consulting and Analytics, STR

Carter oversees STR’s Consulting & Analytics practice, which is tasked with using the company’s deep repository of hotel-performance data to answer the most complex of client questions. The Consulting & Analytics group also oversees STR’s Custom Forecast product, the HOST/P&L program, comp set selection and optimization, and the Bandwidth, RPM, and Pulse Reports. Carter has over three decades of experience in the hospitality industry and has extensive public-speaking experience, lecturing frequently at major conferences and company events.

Confronting Coronavirus Webinar: Legal Insight on the Pitfalls and Protocols of Hotel Sales Contracts

This free HSMAI webinar will address the legal issues on which hotel sales leaders have been asking HSMAI for advice related to the impacts of the coronavirus, and give you an opportunity to ask questions directly of one of the top legal minds in the hospitality industry.

Thursday, March 5th, 2020
11AM – 11:30AM EST

Registration limited to the first 500 registrants



SPEAKER SPOTLIGHT

Steven M. Rudner, Esq., Founder and Managing Partner | Rudner Law Offices

Meetings and Conventions magazine has referred to Steve Rudner as one of the most respected meetings-industry attorneys, and Meetings Focus magazine has referred to him as one of the “leading lights of our industry” as well as a top industry innovator. Rudner’s law firm exclusively represents thousands of hotels, resorts, and conference centers throughout the world. The firm’s clients include some of the world’s largest hotel companies, prestigious independent properties, management companies, luxury collections, conference centers, and others. Steve is Past-President of the Academy of Hospitality Industry Attorneys (AHIA), and frequently speaks to industry organizations, including MPI, PCMA, HSMAI, RCMA and AH&LA. He is a member of the State Bars of New York, Texas, Arizona, Colorado, and the District of Columbia.